SUCCESS STORIES
Helping Premium Brands Go Global
Discover how Brandtrotter transforms challenges into opportunities for luxury and premium brands entering new markets.
OUR IMPACT
Client Success Stories
See how we help premium brands enter new markets with authentic positioning and strategic execution.
A Luxury Italian Linen Brand Enters Saudi Arabian Market with First Monobrand Store
Challenge
While 120% Lino had a wholesale presence through Al Rubaiyat department stores in Saudi Arabia, they faced challenges in establishing a distinct brand identity in the competitive luxury market. The brand needed to strengthen its position, increase brand awareness, and create a dedicated retail space that would showcase their premium Italian craftsmanship to a discerning Saudi clientele.
Our Solution
- Developed a comprehensive Middle East market entry strategy focused on Saudi Arabia
- Created a culturally sensitive brand positioning that honored both Italian craftsmanship and local preferences
- Designed a bespoke retail concept that embodied 120% Lino Mediterranean luxury aesthetic
- Negotiated a prime retail location next to Prada within Al Rubaiyat luxury mall
- Implemented a targeted marketing campaign to introduce the monobrand concept to Saudi luxury consumers
Key Results
- Successfully launched 120% Lino first monobrand store in Saudi Arabia
- Secured premium retail placement adjacent to Prada, elevating brand positioning
- Increased brand visibility and recognition in the competitive Saudi luxury market
- Established a direct-to-consumer channel complementing the existing wholesale business
- Created a foundation for continued expansion throughout the Middle East region
Middle East Excellence
Our Middle East Market Expertise
We specialize in helping premium brands establish and grow in the lucrative Middle Eastern market, with cultural awareness and strategic connections across Saudi Arabia, UAE, Kuwait, and beyond.
Cultural Intelligence
Our deep understanding of local customs, preferences, and business etiquette ensures your brand resonates authentically in Middle Eastern markets.
Premium Retail Connections
We've built relationships with major retailers and luxury malls across Saudi Arabia, UAE, Qatar, Kuwait, and Bahrain for optimal brand positioning.
High-Value Market
Access one of the world's most affluent consumer bases with high spending power and strong demand for premium European brands.
Ready to expand your brand globally?
Let's discuss how Brandtrotter can help you navigate new markets while maintaining your brand's unique identity.